July 20, 2018
Via: Retail DiveAs retailers approach the climax of back-to-college shopping season, they face a unique marketing dilemma. For the most part, students make selections, but parents pay. Add to that challenge the fact that as e-commerce grows in popularity, online back-to-college shopping […]
June 6, 2018
Via: Retail DiveE-commerce continues to transform the major online platforms as well as the overall retail business. As Meeker described the changing landscape, the roles of tech titans Amazon and Google are beginning to converge, combining advertising, search and e-commerce, with social […]
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