Tag: consumers

March 3, 2023

Today’s retail environment is challenging — whether it is price pressure from discounters, market disruption from online players, increased price transparency for shoppers or changing macroeconomics. To top that off, differentiation approaches in retail that have been around for ages, […]

September 28, 2022

There are signs of a disconnect between consumers and retailers when it comes to sustainability. A recent report has found that two-thirds of consumers are willing to pay more for sustainable products than retailers expect — and reveals that consumer […]

July 27, 2022

Over the last year, Best Buy has been testing new store models to meet the ever-changing needs of consumers. Now the company has launched a new pilot — its first small-format, digital-first store. The new 5,000 square foot store opened […]

July 11, 2022

Mattress retailers face complicated operational problems when it comes to returns. Consumers expect to keep a mattress around nine years, and 81% are satisfied with their mattress, according to the International Sleep Products Association. But those shoppers who aren’t content […]

July 5, 2022

It’s no secret that e-commerce is booming globally. In 2021, the industry hit about $4.9 trillion USD in worldwide sales as a result of the pandemic, and they’re predicted to reach $7.4 trillion USD by 2025. However, like with any […]

March 24, 2022

Ask any retailer or consumer and they’ll agree on this point: ecommerce returns are a problem — albeit for diametrically opposed reasons. The cost of returns keeps ecommerce operators awake at night — so much so that some large retailers […]

March 9, 2022

Retailers could be risking long-term consumer loyalty if their sustainability efforts aren’t genuine and they ‘greenwash’ commitments, according to a new report from Retail Technology Show. The research reveals that 47% of consumers already actively buy more from brands they […]

February 8, 2022

The law of unintended consequences can affect any complex system. Certainly, for retailers, it seems the explosion in ecommerce, accelerated by the pandemic, has had a knock-on effect on consumers’ expectations when it comes to in-store experiences, too. According to […]

January 18, 2022

This is a year of bold change for retailers. Consumers continue to grapple with the lingering effects of the pandemic, including supply chain hiccups and other shifts that are changing the way they buy. As behaviors evolve, consumers expect more […]

December 16, 2021

Consumers are shopping with intention this holiday season and prioritizing small and local businesses, according to a new Mastercard survey. In response to this growing desire to support Main Street and shop with meaning, Mastercard is rewarding cardholders when shopping […]

December 8, 2021

Brands are vying to make their websites and apps stand out as consumers worldwide spend a significant portion of their day on connected devices. They can make those experiences more interactive, immersive and informative with augmented reality (AR) content that […]

October 29, 2021

The NRF’s report reflects cautious optimism about the forthcoming holiday season. The organization cited growth in wages and household wealth as reasons behind the increase in holiday spending, but also said that a surge in COVID-19 infections could disrupt the […]

October 22, 2021

Ahead of the all-important holiday season, research from Alvarez & Marsal suggests that consumers have lingering concerns about their financial futures during the COVID-19 pandemic. However, consumers’ financial expectations vary by background. The report found that 65% of Black respondents […]

July 29, 2021

Many consumers got comfortable with online shopping during the pandemic, engaging with brands and other shoppers in a virtual sense, but nothing beats the authenticity of in-store experiences. Tango, a leader in Store Lifecycle Management (SLM) solutions, conducted a consumer […]

June 21, 2021

Consumers spent more than $860 billion online with U.S. merchants in 2020 — an increase of 44% year over year — according to estimates from Digital Commerce 360. That 44% growth is the highest annual U.S. digital commerce growth in […]

June 17, 2021

Many retailers turned to online marketplaces, especially during the pandemic, to increase brand awareness and sales. While this may seem like a good idea for some businesses, marketplace behemoths such as Amazon make it difficult for brands to expand their […]

June 15, 2021

Since March 2020, consumer behavior has shifted in ways we never imagined. Everyone ate differently, choosing to stay home rather than going out to restaurants, they went months without seeing family and friends, and they shopped differently, avoiding in-person interactions […]

June 10, 2021

The holiday season can make or break many small to mid-sized retailers. In 2020, these businesses showed true innovation and found new ways to deliver products to consumers. But now that restrictions are easing and a return to normal seems […]

June 2, 2021

Linguistically feminine brand names are perceived by featuredas warmer and are therefore better liked and more frequently chosen, according to a new university study. In the paper, “Is Nestlé a Lady? The Feminine Brand Name Advantage,” researchers from University of […]

April 8, 2021

Last year brought many unexpected challenges for both retailers and consumers alike. Shopping patterns drastically changed, most likely for the long run, as well as the products that customers were looking for and needed. Amid all of these changes and […]