Tag: children

News & Trends

Back-to-college shopping season isn’t as simple as ABC

July 20, 2018

Via: Retail Dive

As retailers approach the climax of back-to-college shopping season, they face a unique marketing dilemma. For the most part, students make selections, but parents pay. Add to that challenge the fact that as e-commerce grows in popularity, online back-to-college shopping […]