Retailing is a cutthroat business with razor-thin margins and tough competition. You have to find every avenue to increase revenue and cut down costs.
The supply chain is a business function that you can optimize to achieve exactly that. It’s the backbone on which retail businesses are built and grown, and maintaining a robust supply chain is critical to supporting your retail operations.
Challenges in the Retail Supply Chain
Retailers have been having a tough time serving their customers since the beginning of the coronavirus pandemic. They have been scrambling to manage their inventories to meet consumer demand, which was due to supply constraints because of governments locking down businesses. Challenges in the global shipping industry have exacerbated already troubling supply chain problems.