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Will circular commerce drive traffic to stores?

August 16, 2022

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Resale is enormously popular. In fact, secondhand apparel, according to thredUp, is expected to grow 16x faster than the market for new apparel by 2026.

But these upward trends in resale are occurring across all retail categories. They aren’t exclusive to Goodwill, specialty thrift stores and online marketplaces either.

Some big name brands like Home Depot, Dick’s, REI and IKEA are hopping on board, offering customers buyback, secondhand and rental programs. Big picture, there is a lot going on in the resale market, but it goes without saying that a big enabler is sustainability.

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