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Will a former H&M exec lead Forever 21 into a bright new future?

February 27, 2020

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Authentic Brands Group, Simon Property Group and Brookfield Property Partners rescued Forever 21. Now, the fast-fashion chain’s new owners have found a chief executive officer in the person of Daniel Kulle, a 20-year veteran of H&M.

Mr. Kulle most recently served as a strategic advisor to former H&M Group CEO Karl-Johan Persson and was part of a steering group for three digital startups within the company. He is also a former president of H&M North America, where the business grew to 600 stores across the U.S., Canada and Mexico under his leadership. Sales during that time went from $1 billion annually to $4 billion.

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