Walmart has opened its first e-commerce store in Japan. The “Walmart Rakuten Ichiba Store,” on the Rakuten Ichiba Internet shopping mall combines Walmart’s international expertise in delivering high-quality U.S. branded products at great prices and Rakuten’s strengths in online commerce to bring new shopping experiences to Japanese consumers.
The digital Walmart store offers Japanese consumers access to a wide variety of high-quality U.S. branded products, including fashion apparel, outdoor goods and toys. The store will initially offer approximately 1,200 products from a diverse range of brands. Orders will be fulfilled in the U.S. and air freighted directly to Japanese customers, with a no surprises policy that includes shipping, duties and taxes in the product price.