Toys R Us has quickly faded from the American retail market since it moved to liquidate last March. But in Asia, the iconic retailer is still just that — iconic. Banking on that reputation and what Hall noted as a consumer behavior that still favors trips to brick-and-mortar stores, executives see growth ahead for the 32-year-old Asian business operations.
The company’s Asian enterprise was sold late last year to a group of investment firms and Fung Retailing Ltd. for $760 million and a bankruptcy court approved the deal mid-December. Toys R Us now operates in 10 markets in the region with its biggest being China, Japan, Malaysia and Singapore.