Differentiation in today’s chaotic and must-be-everywhere-all-at-once commerce environment is difficult to nail down. From tapping into new customer journeys to transforming a business through its culture, brands today need to offer a unique value proposition.
Gretchen Ganc, EVP of strategy and analytics at the Container Store, recently spoke with Steve Dennis, president and founder of SageBerry Consulting LLC, on the topic of staying relevant in the retail space.