Retailers sometimes move at a near-glacial pace, planning out huge builds with extreme precision — and sometimes years in advance. With costs being what they are, it only makes sense to map out every aspect of a project down to the finest detail.
The challenge is that this approach to retail lacks agility, and COVID-19 has certainly revealed its additional lack of sustainability. Long-term leases no longer make as much sense in this current landscape, and they might not make sense in the future, either.
