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Should grocers keep paying their associates like heroes?

May 14, 2020

Since the novel coronavirus pandemic began, low-paying frontline positions in grocery have been recognized by the public as some of the most indispensable and dangerous in the country. Many grocers praised the heroism of their workers and offered bonus pay in recognition. Now, as states, often against the federal government’s guidelines, begin to open more businesses to the public, grocers are evaluating whether to continue paying higher hourly wages and bonuses to associates.

In a significant announcement, Kroger announced it will be ending its “Hero Bonus,” a $2 hourly increase in pay instituted in April for tens of thousands of workers.

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