The heart of Levi’s business did well in Q2, with sales of men’s bottoms — the company’s biggest business — up 5%, CEO Chip Bergh told analysts Tuesday, according to a Seeking Alpha transcript.
But the brand also wants to diversify. Bergh added that Levi’s plans to expand more into tops and women’s categories, as well as under-penetrated markets. “While we’ve made good progress, the future growth opportunity in these areas remain significant,” he said, noting that the company’s womenswear business grew 16% in Q2 and has grown in double digits for the past 10 quarters.
