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Hormel Foods Adds Data Platform to Improve Communication with Retailers

December 13, 2022


Hormel Foods has partnered with open-data retail platform Crisp to expand its data capabilities. Hormel plans to use the platform to share and leverage historical and real-time data insights from retailers in Google Cloud in order to help the brand improve business performance for its retail customers.

Crisp will enable Hormel Foods to access and share real-time delivery, retail, supply chain, manufacturing and inventory data. The manufacturer aims to empower its teams to be more proactive in talking to buyers about inventory issues or shipments that have been delayed using the latest available information.

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