118 years after JCPenney was created in Kemmerer, Wyoming new owners will operate the stores as they exit from bankruptcy. Last Wednesday, Simon Property Group (Simon) and Brookfield Capital Partners (Brookfield) were given the green light by the court.
This was in keeping with the requirement that the new owners Simon and Brookfield, assume ownership before the start of the holiday selling season. That is great. With the assistance of ABG (Authentic Brands Group) the company can open their stores and soon will show new brands that ABG owns. The customers will come through the doors or else buy on-line, which many have done in the first days after Thanksgiving.
