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Amazon cuts prices on hundreds of Whole Foods products

April 2, 2019

After its acquisition of Whole Foods in 2017, Amazon introduced a sweeping lineup of lower prices on Whole Foods products. From Whole Trade bananas and organic avocados to animal-welfare-rated ground beef and almond butter, grocery staples were discounted by as much as 43%, according to Bloomberg.

The low prices didn’t last long, with some shooting back up just a couple months later. Since then, Whole Foods and Amazon have received criticism for their subpar efforts to further slash prices.

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