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What does a good shopping experience look like for Christmas 2020?

Consumers want to go shopping in stores. Of course, that comes with caveats, according to the results of a new survey from Oracle.

The research found that only 20 percent of shoppers plan to shop exclusively in stores during the holiday season and 47 percent expect to split their purchases between physical locations and e-commerce sites. Sixteen percent plan to shop online and pick up their orders at curbside. Regardless of where and how their holiday shopping takes place, 58 percent plan to spend the same or more this year than they did in 2019.

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