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Retailers see 42% of online sales from mobile devices, study says

January 28, 2020

Mobile technology has become a vital part of retailing as consumers increasingly use mobile devices for online shopping instead of desktop and laptop computers, Quiq’s survey suggests. That means retailers must have a comprehensive mobile strategy to stand out both online and among brick-and-mortar stores. Smartphones provide a key point of contact for consumers that not only drive online revenue, but support customer service interactions, as the survey found.

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