For years, consumer concern regarding sustainability practices has been on the rise, and this survey from Kearney is yet another indication that these efforts are no longer a luxury but an expectation — even during a pandemic.
According to a study from Nielsen in 2018, almost half of U.S. consumers are likely to change what they buy to align with environmental standards. Kearney’s survey found that two years later, about eight in 10 consumers consider the environmental impacts of their purchases.
