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Amazon breaks Prime Day records despite site crashes

July 17, 2018

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Prime Day, aside from being a lucrative sales day for Amazon, gives the e-commerce giant a chance to wrestle with system weaknesses ahead of the big dance: the holidays.

This year Amazon’s desktop and mobile websites both experienced major glitches on Monday, making it difficult for customers to make purchases and sparking a social media storm in response.

The issue was “especially problematic” considering that many of the Prime deals were only available during set windows of time, noted GlobalData Retail Managing Director Neil Saunders, in comments emailed to Retail Dive.

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