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Why China’s retail won’t go back to the way things were

June 8, 2020

Via: Charged
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China has all but eliminated the coronavirus threat and day-to-day life in its metropolitan cities has more or less returned to its normal pace.

But the coronavirus crisis may have irrevocably changed the retail industry and the way brands and retailers engage consumers.

We take a look at what happened and what it means for global brands looking to make their mark in what may soon be the world’s largest retail market.

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