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Walmart expands back-to-school efforts to grow digital sales

July 14, 2017

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Walmart on Thursday expanded the number of back-to-school items, included for college kids, eligible for in-store pickup services for online orders, helped by a new dedicated back-to-school section on its website. The service is especially helpful to families who need to buy items at home but pick them up wherever their child attends college, according to a company press release.

The retail giant is also providing dedicated “Back-to-School Helpers” in stores to help customers shop or who can shop for them online, the company said in a press release.

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