Whether you strive to win a sport championship, a music competition, or a spelling bee, winning requires you to do the same thing: You must out-perform your rivals. Moving up in the annual list of the Top 100 Retailers by revenue share is no different. Yet finding ways to out-maneuver competitors in the retail world requires more than just great products, it requires innovation.
What’s the secret to growing revenue in 2022 and beyond? The rules of competition keep changing in retail. If you’re not a rule-maker, that means you’re a rule-taker. The best way to change the retail game is to change the rules in your favor.