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Made in the Shade: Sunglasses for Success

February 3, 2017

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As we head into Spring, retailers and consumers alike have warm weather on the brain. Vacation season and the summer months are not far out of reach. As a retailer, now is the time to start stocking up on warm weather staples, particularly sunglasses. Not just for fashion retailers and mall kiosks, sunglasses are a profitable addition for all retailers.

Sunglasses are a necessity for every consumer whether for fun, fashion, sport, or health reasons. More than 95 million pairs of sunglasses are sold in the United States each year, with that number consistently rising. By 2020, the entire industry is expected to hit $140 billion.

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