From supply chain struggles and delayed shipments to empty shelves and increasing inflation, retailers are yet again facing a myriad of struggles this holiday season. With the Black Friday/Cyber Monday weekend just months away, Wholesale Central spoke with experts from all over the industry so that you can be as prepared as possible for the shopping surge.
The Evolving Holiday Shopping Period
Consumer behavior continues to settle and adapt from the radically changed retail environment in 2020, and to a lesser extent in 2021, but enough time has passed now for the newer online shoppers to become more comfortable with where and how they shop, according to Matthew Furneaux, Director of Location Intelligence at Loqate.