Top

A Leading Online Retailer Assessed Customer Preferences with the Help of a Consumer Survey Carried out by Infiniti

September 11, 2017

Category:

LONDON–(BUSINESS WIRE)–A leading online retailer wanted to understand their customer’s preferences and make changes in their retailing processes. Due to the recent increase in the number of competitors, the client was experiencing a dip in their sales performance. Infiniti helped the client gauge information on the consumer behavior and conducted a consumer survey to assess the preferences of the relevant target customers.

Consumers of today want their shopping needs to be met in a way that minimizes uncertainty and inflexibility and further maximizes efficiency. To meet the demands of their customers, retailers have started relying on consumer survey studies to offer better services to their consumers.

Read More on Business Wire