It was amazing to be back in NYC for NRF 2023, and this year’s event did not disappoint. The annual retail gathering brought a huge set of new companies and interesting perspectives that will shape the future of retail over the next three years. Here are five key trends for retailers to pay attention to as they strategize for the months and years ahead:
Retail Media Networks (RMNs): One of the most important topics of the past 18 months, RMNs offer the opportunity for many grocers to expand their revenue by monetizing their data and scaling their on-site and off-site audience activation. This year at NRF, it remained a major area of conversation in booths, and we also have seen the industry embrace it.