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1 Thing To Do Before Thanksgiving To Have Higher Retail Holiday Sales

November 21, 2016

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Holiday retail sales crunch time is days – not weeks – away.  Twenty-three years ago today I was planning the most important last minute detail – getting my employees motivated for a great holiday.

I held a breakfast meeting the Friday after Thanksgiving to get them pumped. Maybe that’s part of the reason I received the highest increase in sales from South Coast Plaza, the nation’s #1 mall.

Here’s why I did it…

After every Black Friday weekend, there are headlines announcing that there were not enough shoppers in the stores, that Black Friday sales were disappointing, and how that spelled trouble for the holiday season.

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