With the holidays right around the corner, you’re probably busy preparing seasonal promotions and stocking up on your most popular items. 2018 holiday sales grew by 2.8% over the previous year, and the National Retail Federation forecasts an even larger jump in 2019.
For consumers, each year brings a search for the new must-have toy for kids, the latest smartphone gadget every teen is clamoring for, or the perfect present for a loved one. While you’re working hard to capitalize on the increased demand, competition will be at an all-time high as small businesses of all kinds step up their marketing tactics, so it’s important to create a lasting impression this holiday season.
