image credit: Pexels

Report: Most consumers abandon a brand after 3 bad experiences

In a constantly evolving retail landscape, anticipating consumer needs is the key to retention. Coveo’s survey illustrates how quickly customers abandon brands when they don’t feel taken care of.

Achieving customer satisfaction won’t come easy, though. The report indicates that every consumer touchpoint, whether it be online or offline, should be seamless. However, the needs and expectations of consumers can vary based on their age.

Read More on Retail Dive