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TalkShopLive to Translate Window Shopping into Streetside Purchasing in NYC

November 23, 2022

Window shopping is a time-honored New York tradition, especially around the holidays when retailers pull out all the stops. And while window shoppers typically have to enter the store to make actual purchases, this year livestreaming network TalkShopLive is making it possible for shoppers to buy what they see right there on the street.

In partnership with FrontRunner Technologies, TalkShopLive is bringing a “live commerce window shopping experience” to NYC. Beginning Nov. 23, select retail windows across the city will stream TalkShopLive shows, and consumers will be able to scan QR codes on the windows to shop live from the street while watching the content.

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