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How to BLAST Away Customer Complaints

The holiday season is a stressful time for everyone, including shoppers and employees. It’s inevitable that every retailer will have an upset customer at some point during the holiday season. No matter what the cause of the complaint, it’s essential that retailers address and de-escalate the situation promptly so that the customer is satisfied and that the situation doesn’t spiral into something bigger.As a customer service refresher for the holiday season, teach your employees the “BLAST” technique.

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