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Barnes & Noble draws up a digital prototype store

Bookseller Barnes & Noble Inc. plans to open a digitally influenced prototype bookstore later this year. “One of the challenges of that store is going to be the digital experience,” he said. “I don’t think until you’re fully connected—mobile, desktop and store—that you’re going to be providing the full experience. That’s our goal.”

Boire wouldn’t elaborate on what the store is going to include from a digital and mobile perspective, where it is going to be located, or even when it is going to open.

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