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Can Big Data and Predictive Analytics Rescue the Retail Industry?

June 27, 2017

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Recent news about closures of brick-and-mortar stores paints a gloomy picture for the retail industry, with retailers seemingly having no hope for recovery in the face of the e-Commerce giants. Some media outlets are even predicting another big short in commercial mortgage-backed debt.

In light of all this doom and gloom, should retailers give up and shut down their stores, consolidating their operations to the Web? Maybe not. At least not without a fight. We think with the help of Big Data, predictive analytics and some savvy marketing, the retail industry can bounce back.

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