Though mobile payments have experienced only modest growth in the last year, the frequency of in-store mobile payments has increased significantly among one key demographic—25- to 34-year-olds.
According to the December 2016 Deloitte Mobile Consumer Survey, which polled 2000 US internet users ages 18 to 74, older millennials are twice as likely to make mobile payments at least once a week than are 18- to 24-year-olds. And they are almost three times as likely to use the technology weekly than people ages 35 to 44.
