July 29, 2019
Via: Retail DiveThe global consumer survey suggests that acceptance of voice-activated systems is growing with the popularity of digital assistants and smart speakers like Amazon Echo and Google Home. That means brands and marketers must have a strategy to develop voice-powered apps […]
July 10, 2019
Via: Retail DiveEMarketer’s revised forecast of smart speaker shopping indicates that U.S. consumers are gradually growing more comfortable with the idea of using voice commands to research products and make direct purchases. Smart speakers are most effective at marketing digital goods like […]
Customer Engagement, Customer Experience, Others, Tech
April 3, 2019
Via: Retail DiveVoice ordering is still in its infancy across all industries, Jon Reily, vice president of commerce strategy at Publicis.Sapient, told sister publication Grocery Dive in a recent interview. But Walmart, known for its e-commerce and tech advancements, is staying ahead […]
January 3, 2018
Via: Retail DiveThe race is on for the best smart speaker, and while the Echo was the clear leader in 2017 — Alexa earned Amazon Retail Dive’s Technology of the Year award — Google Home is set to gain speed this year. […]
Customer Engagement, Customer Experience, Tech
October 5, 2017
Via: Retail DiveWalmart and Google are both trying their best to beat Amazon, and to a great extent, it makes sense that they recently joined forces to do so: Walmart brings the inventory, the retail know-how and the customer base, while Google […]
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