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Tag: experiential retail


Customer Experience, Point of Purchase

Physical Retail Environments will be Transformed by the Widespread Adoption of AR Glasses

November 15, 2023

Via: Retail TouchPoints

The incoming adoption of augmented reality (AR) glasses has the potential to transform life as we know it — and that includes physical retail. Augmented reality is set to make the brick-and-mortar experience more personalized, immersive and efficient for retailers […]


Customer Experience, Point of Purchase

In Luxury Retail, Design Trends Point to Experience

September 20, 2023

Via: Retail TouchPoints

What’s the most important aspect of luxury retail design today? If you said “mastering techniques to improve in-person experiential settings,” you’d be exactly right. You might also raise the need for better and more innovative formats that improve customer service […]


Customer Engagement, Customer Experience

Creating Experiential Campaigns with Cloud-Optional Technology

September 11, 2023

Via: Retail TouchPoints

The internet has radically changed how we find, compare and buy products. The most obvious impact? The rise of online shopping. But now, it has its sights on changing the world of in-store shopping. In-person shopping is enjoying a surge […]


Retail Types, Stores

Designing Experiential Retail: How Design can Maximize Store Performance

April 5, 2023

Via: Retail TouchPoints

Consumers are returning to the physical store for all the advantages it offers: the ability to touch, feel and experience the brand — and most importantly, be a part of the brand’s community or “tribe.” Brands should focus on creating […]


FMCG products, Retail Types

Is technology the answer to better customer experiences in grocery stores?

February 1, 2023

Via: RetailWire

My grandfather, a supermarket operator in New Jersey, knew the best customers in each of his stores. He would routinely engage them in the aisles, chatting about their lives, their families and their needs. If one liked to make her […]


Stores

To Experience the Future of Retail, You’ll Want to Go to the Store

January 25, 2023

Via: Retail TouchPoints

Over the past three years, most of us have done a lot more shopping online, so it’s easy to forget that while ecommerce is still growing, most retail commerce still happens in stores. In Q3 2022, ecommerce accounted for less […]


Customer Engagement, Customer Experience

How Lids Translated its Online Limited-Edition Drop Model into Physical Retail

December 14, 2022

Via: Retail TouchPoints

Lids has adapted its LidsHatDrop.com online concept of selling limited-edition goods into a brick-and-mortar store, returning to the 29-year-old company’s roots in brick-and-mortar retail. The retailer’s new store in the Queens, N.Y. neighborhood of Jamaica, an area known for its […]


Others, Tech

What would adding smell to virtual reality tech mean to retail?

October 20, 2022

Via: RetailWire

Demonstrating the potential of adding smell to virtual reality (VR), researchers led by Stockholm University recently created a “wine tasting game” in which the user smells wine in a virtual wine cellar and gets points if their guess on aromas […]


Customer Engagement, Customer Experience

What Is Your Audio Planogram? How Immersive Sound Can Become a Retail Brand Differentiator

October 5, 2022

Via: Retail TouchPoints

Stranger Things recently reminded us how incredibly different the standard for the American retail experience was just a couple decades ago when much of social life centered on shopping malls. Recently, we’ve seen a retail identity crisis, with much-hyped DTC […]


Retail Types, Stores

Champs Sports seeks ‘Homefield’ advantage with new concept store

April 20, 2022

Via: RetailWire

Champs Sports, a sporting goods retailer owned by Foot Locker, will soon launch the first location of its HomeField experiential store concept. Homefield, which is opening this month in Pembroke Pines, FL, will carry sneakers and equipment aimed at a […]


Retail Types, Stores

Lego launches new experiential retail store

February 1, 2022

Via: Charged

Lego has opened a new experiential retail store in the Dubai Mall which will be operated by the Majid Al Futtaim retail group. The store includes the first Lego minifigure factory in the region and allows for consumers to design […]


News & Trends

Why retailers should focus on ‘bricks-and-portal’ instead of the metaverse

January 7, 2022

Via: Charged

Ever since Mark Zuckerberg’s surprising announcement that Facebook was rebranding to Meta, the “metaverse” has been the hottest topic in retail, with retailers and consumers alike becoming intrigued with the idea of virtual shopping and living. The fashion industry seems […]


News & Trends

2022 Retail Success Guide

November 2, 2021

Via: Independent Retailer

With only two months left of 2021, retailers should already be looking ahead to the new year for the newest trends, technology, marketing tactics, products, and solutions for improving their business. Independent Retailer has rounded up some of the most […]


News & Trends

The Architecture of Social Retailing

July 14, 2021

Via: Retail TouchPoints

It’s no surprise that the pandemic accelerated the decline of brick-and-mortar retail stores in favor of the convenience of online shopping. Amazon and other online retailers are essentially logistics companies that have become today’s consumer interface to deliver goods to […]


Retail Types, Stores

Target wants to unlock its videogaming potential with a new concept store

March 10, 2020

Via: RetailWire

A few years ago, Target launched a store specifically to showcase its connected home offerings. Now, it has converted the IoT-focused Target Open House into a new concept store specifically for techies of a different type — the next generation […]


News & Trends

What does experiential retail even mean these days?

February 19, 2019

Via: Retail Dive

These days in brick-and-mortar retail circles, it seems all anyone can talk about is experiential retail. Immersive, interactive, technology-enhanced — these are all adjectives that get tossed around when executives are talking about what the store of the future needs […]