Tag: email

Customer Engagement, Customer Experience

To Email or Not to Email: The Pros and Cons of Retail Marketing Approaches

July 24, 2023

Via: Retail TouchPoints

What works for you, likely doesn’t work for the next person. Some people check their email accounts hourly while others always have thousands of unread emails in their inbox. Some people have their app notification sounds on, while others may […]

Customer Engagement, Customer Experience

Searchspring Launches Tools for Personalized Email Campaigns

September 22, 2022

Via: Retail TouchPoints

Searchspring, a search, product merchandising and personalization platform, has added Searchspring Personalized Email Recommendations to its Personalization Suite. The solution is designed to help retailers tailor their emails to make product discovery easier and extend personalization beyond their site in […]

Customer Engagement, Customer Experience

How to Build an Email List for Retailers

August 17, 2022

Via: Lightspeed POS

It can be exhausting keeping up with retail marketing trends and platforms. Just as soon as you’ve gotten the hang of Instagram, TikTok comes onto the scene and now you need to learn a whole new set of content creation […]

Customer Engagement, Customer Experience

3 Simple Email Tactics to Personalize the Customer Experience

March 2, 2021

Via: RIS News

Thanks to the powerful algorithms of Netflix, Amazon and others, consumers have extremely high standards for personalization in their shopping experience. They expect that brands will know exactly what they want and offer it to them at just the right […]

Customer Engagement, Customer Experience

4 Ways To Retain Your E-Commerce Customers With Personalization

May 18, 2018

Via: The Retail TouchPoints Blog

When it comes to e-Commerce, marketers often focus on driving new web site traffic and getting new customers. While these customer acquisition efforts are undoubtedly important, it’s often forgotten that it’s your existing customers who will make up 40% of […]

Others, Tech

5 Retail Email Marketing Tips for Collaborating Between Your Digital and In-Store Experiences

January 4, 2018

Via: Independent Retailer

As a retailer, you’ll want to maximize your opportunities in both online and offline retail worlds, keeping shoppers happy and spending their money in your store. Here’s how you can use retail email marketing to do just that. Building Your […]

News & Trends

How To Hustle Your Brand Without Being Obnoxious

June 21, 2017

Via: Retail Minded

Congratulations – you’ve created a brand. Your designs are amazing. You’ve sourced your materials. You have your production chain rolling. Take a deep breath, because now you need to sell. It’s time to put your line into the hands and […]

Customer Engagement, Editorial

What is the best email length for business emails?

May 4, 2017

Via: Olivia Foster

Make it short, but exactly how short? This question is bound to appear when composing business emails. Whether the previously sent emails did not register the expected success rate, or just that someone is at the beginning of his or […]

Others, Tech

How Email Reactivation Can Work for You

April 12, 2017

Via: Independent Retailer

As a small business owner, you work hard to build up a list of email addresses from your customers so that you can reach out to them with news, sales info, and promotions to draw them back into your store. […]