Amazon Go remains relegated to one Seattle store, but the e-commerce giant can now see how ordinary consumers (and not just Amazon employees) use the technology. While many have speculated about how easy shoplifting would be to be at a retailer where customers can just walk out with the goods, it’s not actually so easy, Sheldon said, noting that there were hundreds of cameras as well as many Amazon Go employees in the store, who help at the entrance and elsewhere, and work to restock shelves.
