Target is in the midst of an overhaul as shopper habits change and it races to meet new demands. To this end, the big box retailer made a host of announcements this week, coming off of strong traffic growth in both stores and digital in its fourth quarter 2017.
Customer traffic grew 3.2% and online comparable sales jumped 29%, leading to comparable sales growth of 3.6%, which includes a 4% spike in January, post the holiday rush.
