While the holidays have always spurred a high percentage of retail returns, e-commerce has only fueled that, and more and more it’s an issue throughout the year. Returns are increasingly a part of the shopping experience, particularly online, with nearly half (48%) of shoppers surveyed saying that they’d returned an online purchase in the last year, according to research from post-purchase solutions firm Narvar. Another half (49%) of shoppers check a retailer’s return policy before completing an online transaction.
