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Category: In-Store Media


In-Store Media, Retail Types, Stores, Tech

Walmart wins patent for in-store audio monitoring

July 16, 2018

Via: Retail Dive

Walmart describes a pretty specific potential application for this technology, and it hints at a couple more. But that doesn’t necessarily mean that Walmart will build out a system that monitors in-store audio. If the company were to go that […]


In-Store Media, Tech

H&M tests voice-activated mirrors at NYC flagship

June 8, 2018

Via: Retail Dive

This smooth-talking tech-enabled mirror works pretty well, as an H&M employee and several customers demonstrate in the video, and it sweetens the pot with a 20% off coupon. The tech works especially well for iPhone users, who only have to […]


In-Store Media, Retail Types, Stores, Tech

Target Launches Augmented Reality to Boost Beauty Sales

May 21, 2018

Via: Retail Info Systems News

Target has made a move to combat shopper hesitation of buying beauty products online. The retailer just rolled out a test of its new augmented reality experience for beauty products, Target Beauty Studio, on Target.com. Through the site on both […]


In-Store Media, Others, Retail Trends, Tech

Stores Are Gateways to Innovation and Digital Transformation

May 14, 2018

Via: Retail Info Systems News

As the spirit of reinvention sweeps across the retail landscape, stores have emerged as proving grounds for technologies that blend the digital and brick-and-mortar worlds. Inspired by consumer expectations and competitive pressure, stores have evolved into gateways of innovation and […]


In-Store Media, Retail Types, Stores, Tech

Will Walmart’s BOPIS plan tower over rivals?

April 25, 2018

Via: Retail Dive

Walmart is back in build-out mode. Last year, the retailer rolled out 200 Pickup Towers across its vast store fleet — and at least another 500 are on their way. At Shoptalk last month, Walmart e-commerce chief Marc Lore said […]


In-Store Media, Tech

Getting Mobile Shoppers In-Store

April 19, 2018

Via: Independent Retailer

Mobile devices are becoming increasingly popular for shopping, both inside and out of the store. According to the Invesp Blog, 95% of mobile internet users look up local information on their phones for the purpose of calling or visiting a […]


In-Store Media, Retail Trends, Tech

Two-thirds of millennials shop in stores every week

April 11, 2018

Via: Retail Dive

As soon as next year, millennials — who in aggregate boast $200 billion in spending power — are projected to overtake Baby Boomers as the largest living generation in the United States in terms of spending, according to Euclid. That […]


In-Store Media, Others, Retail Trends, Tech

10 retailers leading the way in augmented reality

April 4, 2018

Via: Retail Dive

Ever since Pokemon Go and Snapchat popularized augmented reality for the masses, tech giants have been scheming ways to provide more of it to users. Since the launch of Apple’s ARKit just six months ago, over 13 million AR apps […]


Customer Engagement, Customer Experience, In-Store Media, Tech

Why is Lowe’s struggling to turn shoppers into customers?

March 22, 2018

Via: Retail Dive

It’s safe to say that home improvement is having a moment. Companies like The Home Depot and Lowe’s are riding a wave thanks to a healthy housing market and the do-it-yourself trend. And traffic to these stores is booming. Over […]


In-Store Media, Tech

Zara to offer mobile AR experience in stores

March 16, 2018

Via: Retail Dive

This sounds like a potentially intriguing use of augmented reality technology to bridge the mobile and in-store shopping experiences. Though some retailers have used AR and virtual reality in-store to enhance the sales process and customer experience, most of the […]